剑桥商务英语 知到智慧树答案2026年版

第三章 单元测试

1、
The most dynamic societies in the world are the ones that have the most entrepreneurs. These people are the spark in an economy’s engine, activating and stimulating economic growth. The entrepreneur looks for opportunities to make a (1)______ by satisfying unsatistied needs, to fill the gap between what consumers want and the products and services that are currently available.

A:promise
B:profit
C:progress
D:success
答案: profit

2、
· Entrepreneurs are creative, (2)______ and future oriented.

A:cooperative
B:enthusiastic
C:sensitive
D:stressed
答案: enthusiastic

3、
· They are innovators who don’t need to follow the tried and (3)______ route.

A:planned
B:totally new
C:smooth
D:tested
答案: tested

4、
·They have a natural business (4)_____.

A:touch
B:sense
C:smell
D:feeling
答案: sense

5、
·They are not afraid of (5)______ work for afraid to fail.

A:easy
B:creative
C:tiring
D:hard
答案: hard

6、
·They are willing to take risks with their own(6)______ and resources.

A:energy
B:devotion
C:courage
D:capital
答案: capital

7、
·They are excellent problem solvers and negotiate the legal requirements to launch and (7)______ a business.They focus on sales, cash flow and revenue at all times.Complete these phrases by choosing a proper word.

A:go
B:manage
C:control
D:run
答案: run

8、
Sachiko is trying to get ______ your call.

A:to
B:up
C:hold
D:on
答案: hold

9、
I’m just ______ your call.

A:picking
B:taking
C:getting
D:returning
答案: returning

10、
Let me ______ that back to you.

A:put
B:read
C:hold
D:turn
答案: read

11、
I’ll call you ______ in an hour.

A:on
B:up
C:down
D:back
答案: back

12、
You can ______ me on this number any time.

A:get
B:tell
C:reach
D:take
答案: get

13、
The ______ I’m calling is that….

A:cause
B:result
C:person
D:reason
答案: reason

第四章 单元测试

1、
Put the most appropriate modal verb into each gap. Advertisers of alcoholic drinks ______ make advertisements which could appeal to children.

A:needn’t
B:don’t have to
C:mustn’t
D:shouldn’t
答案: mustn’t

2、
When advertising a product, you ______ mention the price.

A:shouldn’t
B:mustn’t
C:needn’t
D:don’t have to
答案: don’t have to

3、
When advertising a product, you ______ make false statements about competitors’ products.

A:needn’t
B:mustn’t
C:don’t have to
D:shouldn’t
答案: mustn’t

4、
If you advertise a service, you ______ explain the full terms and conditions, except in the small print.

A:needn’t
B:should
C:must
D:don’t have to
答案: don’t have to

5、
Advertisers of medicines ______ be truthful about their benefits.

A:need
B:must
C:should
D:have to
答案: must

6、
Advertisers of cosmetics products ______ try to be as truthful as possible about their benefits.

A:should
B:have to
C:must
D:need
答案: should

7、
1. When delegating, you should check up on your staff all the time. Because they may forget what you have told them.

A:对
B:错
答案: 错

8、
2. When delegating, you needn’t explain what the rewards are because the staff will not take all their efforts to finish the job if they dont satisy with them.

A:错
B:对
答案: 错

9、
3. In order to avoid misunderstanding, you’d better ask your staff to explain back what they are going to do.

A:对
B:错
答案: 对

第五章 单元测试

1、
If you give a _____ in recommendation letter, you give away a piece of your reputation.

A:rent
B:referral
C:commission
D:advice
答案: referral

2、
Our company intends to recruit some new employees with specialist ______ in this field.

A:expert
B:expertise
C:scope
D:artistic
答案: expertise

3、
This company is specialized in many businesses, _______ from production to travelling.

A:ranging
B:ranged
C:ranges
D:range
答案: ranging

4、
I hope you can spare some time to visit our company, inspect our products and discuss your particular ______ with us.

A:insure
B:objectives
C:requirements
D:regeneration
答案: requirements

5、
Almost everything is a _______ business, and if you are treated badly by someone, you will never purchase from them again, and you will also tell your friends not to go there.

A:repeat
B:reply
C:rental
D:recognition
答案: repeat

6、
The teach told us that Christmas ______ on December 25th.

A:would be
B:is
C:was
D:will be
答案: is

7、
Can I ask you to _____ minutes on this meeting?

A:reach
B:take
C:hold
D:see
答案: take

8、
As the chairperson, Mike will _____ the meeting.

A:give
B:take
C:run
D:set
答案: run

9、
There is another memo from the boss telling me to ____ another of his meetings.

A:hold
B:set
C:attend
D:give
答案: attend

10、
Tom said he fell aleep when he ______ the novel.

A:was reading
B:reads
C:was read
D:read
答案: was reading

第六章 单元测试

1、
_______ is a type of gambling game in which people buy numbered tickets. Several numbers are then chosen, and the people who have those numbers on their tickets win a prize.

A:lottery
B:winnings
C:beep
D:mortgage
答案: lottery

2、
If an employee is not ______ the requirement of the boss, he or she would usually be fired.

A:up for
B:up to
C:up at
D:up in
答案: up to

3、
In order to reduce the cost of the company, the board decided to make some employees in several sectors _____.

A:voluntary
B:retired
C:available
D:redundant
答案: redundant

4、
If you are not at the office, some callers can leave their message in ______.

A:board
B:voicemail
C:mailbox
D:secretary
答案: voicemail

5、
Which of the following words does not have the similar meaning as “dismiss”?

A:lay off
B:make redundant
C:resign
D:sack
答案: resign

6、
If you _____ your house or land, you use it as a guarantee to a company in order to borrow money from them.

A:commission
B:source
C:resign
D:mortgage
答案: mortgage

7、
If we catch an employee stealing, they ______ a verbal warning.

A:are given
B:give
C:were given
D:will give
答案: are given

8、
I am not sure what happened exactly. The incident needs ______ at quite carefully.

A:be looked
B:looked
C:looking
D:look
答案: looking

9、
_______ your requirements in the memo about the meeting, I have already made some necessary preparations.

A:With regard of
B:With regard for
C:With regard to
D:With regard
答案: With regard to

10、
The aim of the report is to _______ whether Ms. Chuhova was unfairly dismissed and if the procedure was followed.

A:access
B:be assessed
C:be accessed
D:assess
答案: assess

第七章 单元测试

1、
According to the passage on page 67, one reason Ross Snowdon likes sales more than marketing is because _____.

A:you can work on your own
B:you meet more people
C:it’s better paid
D:you see real results
答案: you see real results

2、
It’s difficult to attract graduates into sales because _____.

A:many are not suited to it
B:they are not passionate
C:they don’t have the right qualifications
D:of a false perception
答案: of a false perception

3、
______ means making a speech to convince people to buy something.

A:buzz
B:sales pitch
C:door-to-door selling
D:cold calling
答案: sales pitch

4、
_____ is a kind of sales of making an unexpected phone call or visit to sell something.

A:word of mouth
B:cold calling
C:buzz
D:door-to-door selling
答案: cold calling

5、
The business trips with lots of free entertainment are usually called _____.

A:air of glamour
B:jollies
C:buzz
D:myths
答案: jollies

6、
Selling is one of those things that can happen to anyone, no _____ what their job description is.

A:more
B:way
C:how
D:matter
答案: matter

7、
Different from marketing, sales has some direct effects on company and can create some _____ results.

A:profession
B:mobile
C:glamour
D:tangible
答案: tangible

8、
It is important for the salesperson to ______ that the benefits of their products or services match the consumers’ requirements.

A:perform
B:demonstrate
C:believe
D:compare
答案: demonstrate

9、
It is more _____ for salesperson to think through what the customers’ needs are than to directly ask “what do you need?”

A:better
B:efficient
C:effective
D:clear
答案: effective

10、
It _____ without saying that word of mouth is the best advertisement.

A:does
B:makes
C:goes
D:comes
答案: goes